Thought Leadership

Arthur R. Hagopian

The First Covid-19 Era Double 11 Shopping Festival Breaks Records in China

Arthur R. Hagopian

Senior Director Global Strategy / Digital of SPRG Beijing

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  • Brands tapping the China market needn't wait until next Double 11 Shopping Festival, as there are many online shopping festivals in China
  • Gain insights into your product, in terms of category, competition and target consumers in China
  • Selling on the domestic version of mall will require a Chinese entity and product registration with Chinese authorities
  • Mall Global products are either warehoused in their country of origin or in China Free Trade Zones and only clear customs once orders are placed - logistics is key consideration
  • Working with a certified mall trading partner ensures all steps are taken

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