Where cultural insight meets creative execution
Since opening in 2001, SPRG Shanghai has become one of our most successful operations in China, trusted by multinational and local brands alike for its integrated approach to communications. As an integral part of our China network, the office delivers award‑winning campaigns that blend strategic insight with creative execution, helping clients navigate an ever‑evolving market with confidence.
Our expertise spans positioning, reputation and brand building, digital and social media, market intelligence, spokesperson training, corporate marketing and large-scale event management. A dedicated hospitality & lifestyle team further strengthens our edge, creating standout campaigns for leading names in fashion, F&B, shopping malls, hotels, resorts, airlines and destinations. By blending local cultural fluency with SPRG's regional strength, SPRG Shanghai continues to shape conversations, build reputations and deliver measurable impact across China.
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